MAGNERS have donated an impressive £18,300 to Celtic FC Foundation thanks to their Goals for Charity initiative
Magners, main sponsor of Celtic, threw their backing behind the charitable arm of the club by vowing to donate £150 for every competitive goal that Celtic scored during the 2013/14 season.
A total of £18,300 was raised as a result of the Hoops notching 122 competitive goals during the title-winning campaign and the Foundation received a further boost with Magners confirming they are continuing the initiative for the 2014/15 Season.
Magners are now calling on Celtic fans to help determine how last season’s figure will be used to benefit the good causes supported by Celtic FC Foundation.
The charity provides assistance to those who face daily challenges within four key priority areas; Health, Equality, Learning and Poverty.
Fans can vote on Twitter for the area they feel should benefit from the money with the votes received translating into how the donation from Magners will be allocated across each area.
Voting will close at midnight on Friday, November 7 with all votes cast determining how the £18,300 raised will be allocated.
Paul Condron, Marketing Director for Magners, said: “Our sponsorship commitment to the club involves working together in a number of areas – from support of the team and fans to the good work of Celtic FC Foundation.
“We’re delighted to confirm that last season’s goal-scoring form has allowed us to donate £18,300 to Celtic FC Foundation.
“Now we’d like to allow fans to determine how the money is distributed across the key areas that benefit from the Foundation’s support – Health, Equality, Learning and Poverty.
“By voting, fans are taking an active role in channelling the money raised by the team’s goal scoring efforts to the good causes the Celtic FC Foundation supports so we’d encourage everyone to get involved.
“We also hope our decision to extend the initiative into the 2014/15 season will see on field success continue to benefit the Foundation as much as possible.”
Tony Hamilton, CEO of Celtic FC Foundation, added: “The recognition of Celtic’s principles and the generosity displayed by Magners through their Goals for Charity initiative is highly commendable.
“The work Celtic FC Foundation is doing in the local community and further afield will benefit greatly from the £18,300 raised from last season’s goal-scoring exploits.
“It’s also great to see Magners engage the Celtic supporters by giving them a voice in deciding how this money should be spent.
“The fact that all of our priority areas are likely to benefit is most pleasing and it’s a huge boost to know the Goals for Charity initiative will be supporting us again for the 2014/15 season.
“Celtic FC Foundation provides assistance to those who face daily challenges within four key priority areas – Health, Equality, Learning and Poverty.
“In addition, the charity offers support in the form of delivery and/or partnership to external charities and other organisations who offer value in the community and whose principles fit within these key priority areas.”